Click Through Rate (CTR) is one of the important metrics of SEO. Not only having a higher ranking in SERPs is important but also having high CTR is as much important. It certainly gives you a broad view of how well your content attracts the visitors. Your website CTR determines the gap between your potential visitors and actual visitors. If you think you are ranking well in SERPs but not able to attract more traffic. One of the possible reasons is you are having low CTR. It is high time for you to not overlook this metric and follow the tips to improve your website CTR. [Read more…]
Google AdSense is one of the best choices of publishers to monetize. But not only getting Google Adsense approval is difficult but also keeping AdSense account safe is a challenging task. The reason is Google’s strict policies and guidelines. Many publishers have reported that their Adsense Account is getting suspended because of Invalid Click Activity. They claim that they neither clicked on their own ads nor provoked anyone to do so but still Google is disabling their AdSense account. [Read more…]
Social Media has now become an integral part of our lives. But are we focusing on social media etiquettes? People are using social media for entertainment and a way to connect with others. On the other hands, bloggers are using it for some other purposes also like promoting their business, advertising and marketing etc. But we all are forgetting the basic ethics and social media etiquettes that are also important to make social media platform a better place. It is a powerful communication tool and we should use it wisely. It has changed the way business connects and interacts with its customers. If used wisely, it can be very helpful for you and your business. [Read more…]
Game Of Thrones (GOT) is, undoubtedly, one of the most popular television series. The series just concluded its sixth season on June 2016 and the internet got filled with its memes and scenes throughout the season. This series is based on the battle of ‘Iron Throne’. There are lots of lesson people can learn from this series. It may look a bit dramatic but I have picked few of the lessons what bloggers can learn from Game Of Thrones and can apply. If you have watched GOT, you can relate to all the points below. Brace yourselves ‘The Post Is Coming” 😉 [Read more…]
Since you have landed on this page, it means that you have installed WordPress. You want to know the important things you need to do after installing WordPress. WordPress provides us the basic default settings for all the components. Here, most bloggers do mistakes and start publishing blog posts without updating default settings. Before publishing any articles, you are recommended to change these settings accordingly as per your requirements. There are lots of things for which we need to make our WordPress website compatible with, right from optimizing our website for both visitors and search engines to securing our website. So, let’s proceed to the article.
Google keeps on changing its algorithms to provide best results in SERPs. Now, Google has started giving importance to other metrics also such as Trust flow, Citation Flow along with page authority and domain authority to rank the web pages. These metrics tell the quality or trust of the particular web page making it easier for search engines to fetch the quality content to the users. You can use Majestic (Moz) to know these metrics of your website. [Read more…]
Google provides many platforms to the webmasters for their usage. There are lots of platforms in this list such as Google Webmaster Tools (now Google Search Console), Google Analytics, Page Speed Insights, Google AdWords and Google AdSense etc. This article is all about Google AdSense vs AdWords – what is the difference between these two. Most of you might be well-known with them. This post is for newbies who are still confused about them. It is important to know what each platform is and when you can use both AdWords and AdSense on the same website. [Read more…]
If you want to earn money online, traffic is not the only metric you should care about. You need to convert your traffic into sales or leads thus having high sales conversion rate. Lots of folks struggle on how to improve conversion rate. This article enlists the 13 tips that will help you to increase conversion rates for your blog. You might have wonder sometimes that some of your new competitors are earning more income than you, despite having low traffic. The key point is – they are having good conversion rates. [Read more…]