Are you looking for ideas to create memes through a meme generator? Not only have memes become more than just a funny internet trend, they’re now a part of everyday social media interactions and are shared & consumed by millions of users daily.
For many people, memes have emerged as a primary method of communication as they are deemed a highly accessible means of self-expression.
Considering the fact that video is the most preferred type of content now, it’s safe to say that meme videos are exactly what your social media followers want and need. If you are looking for a simple way to create your own exclusive and entertaining meme video, you’ve landed on the right page.
In this blog post, we’ll have a look at how to create an attractive meme video with InVideo, a free-to-use online video creator. We’ll also discuss a few tips & tricks that can help you in creating highly impactful meme videos.
Image Source: invideo.io
Tips to Create a Meme Video
Before you begin with your meme video creation efforts, it is crucial that you keep a few useful tips in mind. These creation tips can help you immensely in churning out high-quality meme content effortlessly that instills maximum impact.
Keep Your Videos Short
Nobody wants to watch a long video dressed up as a meme. People have a drastically short attention span on the internet and long videos may deter people from watching it till the end. You should keep the video brief, simple, and expressive.
Captions that are interesting or trending are excellent additions to your creation that can go a long way in capturing the audience’s attention and conveying the intended message seamlessly.
2. Piggyback on Trending Memes
Meme jacking is the practice of creating a meme based on existing memes. All you have to do is change the caption content while ensuring it stays humorous. When a meme video garners a high level of traction over the web, it is the ideal moment to hijack it.
Before embarking on a meme hijack, make sure you analyze the meme, how it applies to your brand, and whether your target audience will enjoy it.
3. Use the Right Font Type
Your brand might use complex font types in your marketing material, but in the meme world, you should take a break from that.
Choosing the right font is critical to the success of your meme, particularly if you’re dealing with a well-known meme.
The classic Impact font type in all-caps can’t go wrong. Other common fonts include Comic Sans and the standard Arial.
4. Share Your Meme Videos Widely
Share your memes through all your social media channels.
The viewers on Instagram, Facebook, and Pinterest are all familiar, and deeply enjoy video content so these channels might be a good place to start.
Aside from social media, you can post meme videos on your website or write blogs that include the videos.
Remember, if you include a meme video in a blog, make it socially shareable by leveraging the ‘Social Share Extension’.
5. Perform an Audience Analysis
You must begin by ensuring that incorporating meme videos in your social media marketing resonates with your target audience.
Analyze the top fans of your brand and their areas of interest. Your brand’s personality reveals a lot about the people who follow you on social media and their aspirations towards you.
Memes videos, for example, are a smart bet if you are a brand that appeals to millennials. If not done cautiously, a meme video can fall on deaf ears if you’re trying to project a much classier image by using typical meme slang.
6. Use Your Brand’s Tone in Videos
The tone of content that advertisers use on social media is critical to ensuring success, and memes are no different. Voice and tone are essential because they offer continuity for the brand’s personality.
Memes are a perfect match for certain brands that are trying to appeal to a younger demographic. However, legacy brands too have found a way to leverage the tone of the meme videos.
You must ensure the right tone of content for your meme video to maximize its chances of success.
How to Make a Meme Video?
InVideo makes it simple even for novice marketers to create memes that are highly impactful and shareworthy. You don’t need to have the deep technical know-how of meme creation methods as InVideo has everything well-laid out. Here are the steps that can help you in creating a Meme Video in InVideo:
- Navigate to InVideo’s free Meme generator page
- Click on ‘Make a Video’
- Choose your desired meme template from the range of available options.
- Select the video layout (16:9, 1:1, 9:16, you can change this later as well)
- Click on ‘Use this Template’
- Change the accompanying text as per your requirements
- You can also change the font style, integrate logos, add voice-overs, and much more
- Once you are done with the creation, click on the ‘Download & Share’ button’
- Choose your preferred resolution (720p or 1080p)
- Click on Export
The entire process takes no more than 5-7 minutes to make your meme video share-ready. Although InVideo is simple to use, it is not the only platform that helps you in creating a meme video.
What makes the platform a worthy option is the availability of pre-existing templates that you can use to create appealing meme videos without putting in significant effort.
It is one of the most powerful meme generators available on the web. You don’t have to complete the sign-up process compulsively, and the platform has a user-friendly GUI that appeals to the modern audience.
All you have to do is select a template, customize the text, change the fonts, and export the video. There is no need to download anything on your computer.
Creating and sharing meme videos is a fantastic idea for any marketer or brand. They’re entertaining, eye-catching, and shareable – just what people want to see on social media.
The increased inclination of people towards videos is due to their audio-visual nature and memes are considered funny! Who doesn’t want a tinge of happiness every now and then when they scroll down their news feeds?
Meme videos enable you to enjoy the best of both worlds and help you immensely in enhancing your marketing prospects.
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