SEO is the major factor if you want to increase your organic traffic. Fortunately, there are many tools that make our work easier. We’ve compiled a list of the 15 best SEO tools for digital marketers that you must try now.
** This list contains both the free & premium SEO tools.
SEMrush is hands down one of the best SEO tools for digital marketers. This is the ultimate digital marketing toolkit for SEO, PPC & content marketing professionals. We believe all serious bloggers and internet marketers should have it in their kitty. SEMrush toolkit is a one-stop solution for managing your paid traffic, SEO, PPC campaigns, social media, PR, and content. The On-Page SEO Checker tool allows you to easily monitor your rankings and find some recommendations on how to improve your website’s performance. Similarly, for paid traffic, the tool can be used for doing ad strategy analysis, competition analysis, and keyword management.
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Ahrefs is one of the most recommended SEO tools online and a great alternative to SEMrush. It is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking, and site audits. Most of the features inside Ahrefs are designed for marketing professionals. Ahrefs’ Site Audit feature as it’s the best SEO analysis tool around. You can also use this SEO tool to find the most linked content within your niche, check and fix broken links on your website, and get an overview of your best-performing pages (so you can see what information is drawing in the visitors).
Ahrefs all-in-one SEO toolset provides:
Prepostseo provides more than 95 free online tools to help SEO experts, webmasters, bloggers, students, and other users. It provides an incredible plagiarism-checking tool that checks the originality of the content by comparing it will all online resources and databases.
The paraphrasing tool by Prepostseo helps SEO experts to create unlimited plagiarism-free content within seconds.
The tool replaces specific words with their suitable synonyms and generates unique content with one click.
Prepostseo also provides the best domain authority checker, which tells the exact DA score of the website by checking all Moz metrics. You can also use its Image to Text tool to quickly extract all the readable data from the image within a fraction of second.
• Provides an option to check the originality of more than 1,000 words in its premium version.
• Generates accurate plagiarism reports along with the percentage of unique and plagiarized text.
• Allow users to download the plagiarized text report in either HTML or PDF format.
• Uses Moz APIs to check the domain authority score of a website.
• Gives an interesting option to paraphrase the content in three different versions.
• Provides its Premium Plans on both a monthly and yearly basis.
Long Tail Pro is one of the best SEO tools for finding long-tail keywords. It is undoubtedly one of the finest keyword research tools and is widely used by marketers & experts worldwide. Keyword research is the starting point of your organic success. The tool has a built-in KC (Keyword Competitiveness) metric to help you find the best long-tail keywords. The tool also uses a proprietary algorithm to automatically calculate the score for the keywords you search to ensure that you only select ones that can help you rank better. The keywords also have a rank value for determining the profitability of the keyword. If you want to increase your organic search, this is the tool that can help you generate a lot of traffic-generating keywords. Major features include –
SEO Power Suite is an all-in-one SEO tool that is widely used in the industry. It is preferred by more than five million SEO experts. It has got everything from SEO analysis tools to keyword research tools to backlinks checkers to content editors to PPC ads optimization and much more. SEO Powersuite is the best SEO tool with 4 awesome & powerful add-ons like Rank Tracker, LinkAssistant, Website Auditor, SEO Spyglass. With its intuitive UI and a wealth of pro-level features, it’s a perfect SEO tool for newbies and experts alike. The various major feature includes –
SE Ranking is a powerful All-In-One SEO platform. It offers a complete set of marketing tools great for all (small business owners who manage their websites as well as SEO professionals and digital agencies). The software provides a complete set of tools for keyword position tracking and keyword research, website audit, competitor analysis, keyword suggestion and grouping, backlink monitoring, automated professional reporting, page changes, monitoring, and even social media management. SE Ranking is recommended as one of the best SEO tools for agencies & businesses.
Also Read: SE Ranking Review
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Serpstat is a powerful SEO toolkit and one of the best SEO tools. It is one of the best keyword research tools that offer keyword research, backlink analysis, rank tracking, site audit, PPC campaign, and SERP analysis. Serpstat is a good alternative SEMrush. It helps to discover gaps in a domain’s optimization, find and fix on-site and off-site issues, collect keywords for SEO and PPC campaigns, Analyze keyword trends, find out your direct organic competitors, backlinks analytics & more.
Link Whisper is one of the best SEO tools for WordPress. It is an awesome internal link management WordPress plugin that quietly and quickly “whispers” contextual internal link suggestions. It helps in speeding up the process of Internal Linking & better ranking. It also helps to reduce bounce rate of your blog. We are using this plugin and it has really helped us to create better internal linking of our blog. It is available in both free & paid versions.
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Moz Pro is an all-in-one suite of SEO tools. Key features include Link Explorer, Keyword Explorer, and Rank Tracker. Moz Pro can help you with –
Keyword Research – Understand search intent, find traffic-driving keyword opportunities, and rank higher for the keywords that drive conversions.
Rank Tracking – Know what’s working, you need to accurately track how you’re ranking for keywords. With Moz Pro, you can track your competition as well.
Site Crawl – Crawlers dig through your site to find technical issues and show you how to fix them.
Content Optimization – Audit your on-page SEO and get recommendations to boost rankings.
Link Research – Get insights to help you attract quality, authoritative links.
The Screaming Frog is a desktop program (PC or Mac) that crawls websites’ links, images, CSS, script, and apps from an SEO perspective. It is the industry-leading website crawler trusted by thousands of SEOs and agencies worldwide for technical SEO site audits. Its features include:
Ubersuggest is a free keyword tool that businesses can use for keyword research. Ubersuggest is primarily a free tool, though NP Digital does offer a paid version of the product with more advanced search engine optimization and search engine marketing capabilities.
SEOprofiler is a full-featured website promotion tool that offers everything that you need to get high rankings on Google and other search engines. The main features of SEOprofiler are:
Web CEO has been in the SEO niche for around 20 years and offers SEO & Digital Marketing Tools. There are more than a million happy businesses in around 150+ countries. The main features are –
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RankWatch is an SEO marketing platform that provides an overview and a detailed view of all aspects of digital and Internet marketing. It provides accurate rankings of your website in leading search engines including Google, Bing, Baidu, etc. They consider the location, and visibility of a website in search engines as one of the main aspects of online marketing. The mantra of RankWatch is to provide users with as much data as possible about the SEO aspects of their online marketing campaigns to apply the necessary changes, adjustments, and plans to these aspects.
PageOptimizer Pro is a scientific on-page tool invented by Kyle Roof. Its core algorithms are based on over 300 SEO tests conducted on the Google Algorithm by Kyle over the past 4 years. POP tells you how well your page is optimized for your keyword in comparison to your competitors and what exactly needs to be improved, E-A-T Analysis, Google NLP API Analysis & Project, and sub-user-level access for employees/contractors/clients.
SpyFu is one of the best-known names in the SEO game due to its deep feature set, excellent reporting, and solid support for digital marketing and advertising. It exposes the search marketing secret formula of your most successful competitors. Various features include –
That’s all in this article for now. Hope you liked all these best SEO tools 🙂 Don’t forget to share it with your friends.
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Very informative blog...got to know something new from this.
Thanks for sharing.
Hi, You have mentioned the amazing SEO Tools. Especially the Mozbar and Ahref, they provide each and every feature in their tool regarding to SEO.
absolutely informative article! hi there thanks for sharing this awesome list of tools with us. I am surely going to use them for my next projects.
What an excellent list for those of us beginners teaching themselves SEO. I do some work with Ahrefs and have tried Neil Patel's Ubersuggest. You left me a lot to checkout. Thank you.
thanks for sharing this helpful information this will help me in my SEO services business.
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