With 100 million active monthly users in the United States alone, TikTok is blowing up. With the users spread out across various age demographics, TikTok has become an influential platform.
People and companies alike, have taken to the platform to post videos of their products and services to promote brand awareness. But posting videos don’t always generate the required views. You need to know the best time to post on TikTok if you want to garner the most views from your target audience.
Also, factors like the sounds and hashtags you use, your audience, and the quality of the content you post influence the views you get. In this article, we’ll focus on how to get more TikTok views by posting videos at the most optimal time.
Stay with us and find out the best TikTok post times.
Know Your Target Audience
The first step to identifying the optimum post time to generate greater TikTok engagement from your audience is identifying your target audience. For example, if your target audience is teenagers, posting very early in the morning will not generate the desired outcome.
Identifying who your target audience is, will help you better gauge and understand when they’re most likely to get some quality TikTok time. To do this, you need to take full advantage of TikTok’s analytic. However, this important tool isn’t found on the regular user account, you need to switch to the pro account.
TikTok’s analytic will tell you more info about your viewers such as, what content they’ve interacted with previously, gender classification, and how many followers you have. You also get to know how many people have seen your videos and the territories they come from.
Another important aspect you’ll find in the analytic section is the follower activity metric. This shows you the time of the day, and the day your followers were most active. Exactly what you’ve been looking for, right?
This information will help you zero in on the perfect time to post and elicit great TikTok engagement.
Visit TikTok’s Analytic section on their website and learn more information on ways to boost TikTok views.
As is with everything, too much of something isn’t very healthy, this is no different with TikTok posts. While starting with one post works wonders for beginners, research says you should go for 1 to 3 posts daily. The more you post your content, the better the chances to reach a broader group of people.
In general, the best time to post on TikTok is 6 am and 10 pm. However, different days will get more TikTok Engagement than others. A recent study suggests that these are the best posting hours. (The times are shown in EST.)
• Monday: 6 AM, 10 AM, 10 PM
• Tuesday: 2 AM, 4 AM, 9 AM
• Wednesday: 7 AM, 8 AM, 11 PM
• Thursday: 9 AM, 12 PM, 7 PM
• Friday: 5 AM, 1 PM, 3 PM
• Saturday: 11 AM, 7 PM, 8 PM
• Sunday: 7 AM, 8 AM, 4 PM
Note that time will change depending on the time zone.
Use this guide on the best time to post on TikTok and increase your global presence. This will help boost TikTok traffic which will translate to better business for your brand.
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