Search Engine algorithms and techniques have changed over the years to improve search performance and results. The main motto of SEO is to provide additional value to visitors. Keyword research has always been very crucial as search results are based on the keywords that are typed into the search engines and sites. Now, Long Tail keywords have emerged as a way to reach users. Long tail keywords usually contain more than three words and include specific words that users can use to fulfill their needs. [Read more…]