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7 Best Tools to Grow Email List in 2024

Email marketing is one of the overlooked aspects and hence in this article, I will share the best tools to grow email list. If you are a Blogger/Internet marketer and are not doing anything for building email list, you are definitely lagging behind. It is high time to focus on growing your email list. Having a good email list will help you to turn your visitors into regular readers and then into potential customers. You cannot imagine how efficiently you can grow your business if you have a healthy list of subscribers. You can keep your subscribers updated about all the latest content on your blog, new services & deals, etc. with just a click and bring them back to your website.

7 Best Tools Grow Email List

There are numerous tools available to build your email list. Below are my shortlisted 5 best tools to grow email list. You can check them below and chose anyone based on your requirements and preferences.

1) OptinMonster

OptinMonster is one of the best options to build your email list. It is very easy to set up and use. You don’t need to be a technical expert to start using this. There are many features provided that can help you in numerous ways. You can create pop us or slide-ins for your blog. There are various in-built themes that help you to customize the placeholders to capture the emails or other additional information. You can quickly create your message designs with their drag-and-drop interface. They also have pop-ups that designed for mobile users.

There are various opt-in form types available:

  • Lightbox
  • Footer Bar
  • Floating bar
  • Inline/after post form
  • Mobile-Friendly Popups
  • Slide-In

OptinMonster also helps you to analyze form conversions and perform A/B split testing. Also, they are best known for their Exit Intent Technology.  They help you to create exit intent pop-us which appear on the site when a visitor is about to leave based on previous insights.

Price

  • Basic:$9/month (1 site, unlimited leads, and integrations, no Exit-Intent)
  • Plus:$19/month (3 sites, A/B Testing, Social Media and eCommerce Popups, Exit-Intent)
  • Pro:$29/month (5 sites and unlimited sub-accounts, Onsite Retargeting, and Follow-up Campaigns)
  • Growth:$49/month (10 sites and unlimited sub-accounts, advanced reporting, and premium support)

You can view my article on OptinMonster Reviews to get more information about it.

Click Here to Go To OptinMonster Official Website

2) Thrive Leads


Thrive Leads is another good tool used widely by pro bloggers and marketers. It is a wonderful list building solution that will help you to grow your email list. It provides various templates and designs for your landing pages and blogs. You can create different kinds of opt-in forms such as –

  • ThriveBox (PopUp Lightbox)
  • Sticky Ribbon
  • In-Line Forms
  • 2-Step Opt-In Form
  • Slide-In
  • Opt-In Widget
  • Screen Filler Overlay
  • Content Lock
  • Scroll Mat
  • Yes/No & Multiple Choice Forms

Along with this, you can do split testing, use triggers to show at the right time and use targeting to show to the right people. It also has native integration with WordPress i.e. email captures technology are built within WordPress and it also shows how your email marketing technique is behaving in the WordPress dashboard itself so no need of other external systems.

You can Boost Conversions with SmartLinks & SmartExit – Hide forms or show different offers to your existing subscribers and take your conversion rates to the next level with Smart features.

You can check more information about various other features here.

Price:

  • $67 (Single Site License): 1 site, SmartLinks, A/B testing, SmartExit, Animations, and more
  • $97 (5 License Pack): 5 sites + Single Site features
  • $147 (15 License Pack): 15 sites + Single Site features
  • $19 per month (Thrive Membership, paid annually): 25 sites + Single Site features and unlimited support

Click Here to Go To Thrive Leads Website

3)  Hello Bar


HelloBar is another tool to create and design a fully customizable placeholder to capture the leads/email information.   It also allows for changing colors, fonts, and even textures. Along with the hello bars, it provides various other placeholders & features such as –

  • Page Takeovers
  • Modals
  • Sliders
  • Alert Bells
  • A/B Testing
  • Targeting
  • Remove HB Branding
  • Custom Thank You page
  • Yes/No Questions

Price:

There are 3 packs available:

  • StarterFREE Forever (Views allowed: 5000/mo, Pop-ups allowed: 10, Subscribers: Unlimited)
  • Growth$29/month (Views allowed: 50,000/mo, Pop-ups allowed: Unlimited, Subscribers: Unlimited)
  • Elite$99/month (Views allowed: 500,000/mo, Pop-ups allowed: Unlimited, Subscribers: Unlimited)

See full details below:

Click Here to Go To Hello Bar Official Website

4) Aweber


Aweber is one of the best tools to grow email list. It is a very useful tool and provides a signup form builder. With this, you can have a form on your website in minutes. You get the option to choose from hundreds of HTML email templates and publish them to your website in one step. It also has various other features –

  • Drop and Drag Email Creation
  • Email Capture forms
  • Visually-stunning Landing Pages
  • Free Template Library
  • Flexible Display Options
  • Quick Segmentation & Targeting
  • Aweber Atom
  • Autoresponder
  • Automate Tagging
  • Auto Newsletters

It simplifies analytics with straightforward graphs that show you who opened your messages, which links they click, how much revenue they generated, how many people unsubscribed and more

It comes with 30-DAY FREE TRIAL PERIOD so you can start and see if this is the email service provider you are looking for

Price:

  • $19/mo: 0-500 Subscribers
  • $29/mo: 501-2500 Subscribers
  • $49/mo: 2501-5000 Subscribers
  • $69/mo: 5001-10000 Subscribers
  • $149/mo: 10001-25000 Subscribers

Click Here to Go to Aweber Official Website

5) MailOptin


MailOptin is a great WordPress plugin to grow email list and subscribers. MailOptin provides an easy to use form builder and template builder. These allow you to create beautiful opt-in forms and email newsletters that are optimized for the highest conversions. MailOptin includes several optin types, slide-ins, top bars, sidebar widgets, before/after post subscription forms ranging from beautiful popups to minimalistic inline subscription forms. Along with various optin forms, it provides various other features too –

  • Multiple Campaigns
  • Target Marketing
  • Post Notifications
  • Weekly Newsletter
  • Alternative Settings to create rules
  • Powerful Analytics for Conversions/Impressions etc
  • A/B Split Testing
  • Sleek Styles
  • Animations
  • Mobile Optimization
  • Integrations with multiple email marketing service providers

Price

  • Standard – $59.25/Year(1 Site)
  • Pro – $149.25/Year (3 Sites)
  • Agency – $299 (Unlimited Sites)
  • Pro lifetime plan – $999

If you want to know more about, read my article on MailOptin Review.

Click Here to go to MailOptin Website

6) MailerLite


MailerLite is another good tool to build your email list. You can easily convert your website visitors into newsletter subscribers with this powerful tool. MailerLite was created in 2010 to give the business an amazing email solution to help them grow. As per the official site, 856,657 businesses, startups, and freelancers around the world trust MailerLite. They send more than 1 billion emails every month. It provides a huge list of features that you need to grow email list. Various types of newsletter types are –

  • Pop-up subscriber forms
  • Floating Bar
  • Slidebox
  • Full Screen
  • Landing Pages
  • Unsubscribe Page Builder
  • Embedded Sign Up Forms

There are many templates available for you to choose from. All the templates are responsive and user friendly. You can set up pop-ups behavior based on your preferences.

Price

  • FREE: 1-1,000 & 12,000 Emails/month
  • $10/mo: 1-1,000 & Unlimited Emails/month
  • $15/mo: 1,001-2,500 & Unlimited Emails/month
  • $30/mo: 2,501-5,000 & Unlimited Emails/month
  • $50/mo: 5,001-10,000 & Unlimited Emails/month

Click Here to go to MailerLite Website

7) Moosend


Moosend is another email marketing software designed to create, manage & monitor email marketing campaigns. It is an easy-to-use & powerful tool to design attractive email newsletters to showcase to your audience. Moosend includes a range of responsive, customizable email newsletter templates, providing webmasters with the ability to customize them based on their requirements. Also, emails can be previewed across multiple device formats and tested from within the email editor. Various advanced features are –

  • Drag & Drop Email Editor
  • A/B Testing
  • Data Analytics
  • List Segmentation
  • Email Automation Templates
  • Drag & Drop Automation Editor
  • Website and User Tracking
  • Advanced Reporting
  • Advanced Personalization
  • Product Recommendations
  • Weather-Based Recommendations
  • Drag & Drop Landing Page Builder
  • Premade Templates
  • Ultrafast Loading Pages
  • Separate Mobile Editor
  • GDPR Compliance
  • Anti-bot Protection

Price

  • FREE Forever: Unlimited Emails, Sign-up & Subscription Forms, Reporting & Analytics
  • PRO Plan: $8/mo – Unlimited Emails, Sign-up & Subscription Forms, Reporting & Analytics, Landing Pages, Transactional Emails, Phone Support, SMTP Server
  • Custom Plan: Unlimited Emails, Sign-up & Subscription Forms, Reporting & Analytics, Landing Pages, Transactional Emails, Phone Support, SMTP Server, Custom Reporting, Account Manager, SSO & SAML, On-Boarding & Migration, Service-Level Agreement

Click Here to go to Moosend Website

Final Words


Email marketing is an effective and low-cost way of delivering your content and message to your readers. Therefore, building an email list is a great way to show value to your prospects and convert them into loyal customers. All the tools mentioned above come with robust features that should help you to get started and provide all the necessary stuff you need to build a healthy subscribers list. You can choose any based on your requirement & features. Once you will have a good email list, you will see a significant change in your traffic and conversions. So, what are you waiting for? Grab them.

That’s all in this article. Hope you liked the article on 7 Best Tools To Grow Email List. Don’t forget to share it with your friends. Which email building tools have you used before and which ones would you recommend? Let us know in the comment section below.

Mohit Arora

Hi, I am Mohit Arora, a passionate blogger and addicted reader. You can check my another blog TutorialsJar where I share programming tutorials. You can connect with me on Instagram Or Quora And Linkedin as well. Subscribe to CatchUpdates feed via RSS

View Comments

  • Hi, thanks for such a nice post. You have mentioned the great tools to grow the email list and most of them are free. Your articles are always amazing. Keep posting!

  • Nice list.I have heard of most of them but as a newbie to blogging, once i just hear that it is paid, i will avoid it without checking the price. I am glad i found this your post as i have seen that most of them are not expensive as i thought

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