BARCELONA: Huawei, the Chinese telecom company that recently became the world’s third-largest maker of smartphones, calls its new flagship product “the fastest smartphone in the world”, Ascend P2 and wants to use it to expand global awareness of its brand.
Richard Yu, head of Huawei’s consumer business group said the new phone can be programmed to display more than 100 different “themes,” or looks. This is important because “ladies like flowers, colorful things,” Yu said.
The new phone, the Ascend P2, will have a 4.7-inch screen. Yu said it will be available in the April to June time frame for about $525 without a contract. It’s the “fastest” because it supports faster download speeds than other phones. However, today’s wireless networks aren’t equipped to supply those speeds.
This fastest smartphone is 8-mm slim, second-generation Corning Gorilla Glass touch phone, featuring a 1.5-GHz quad-core processor and LTE (long-term evolution).This extra ordinary phone will go on sale in France through telecom services provider ‘Orange’ in June 2013.
According to Florence Paour, device marketing director of Orange France, the technological capabilities of Ascend P2 would enable users to enjoy the fastest access to all its content, with speed up to 150 mbps (megabits per second) on its brand new 4G network.
The device runs on the Android 4.1 operating system, complete with the proprietary ‘swift sharing’ supporting uploads and downloads two to three times faster than other smartphones in a Wi-Fi environment, as also power-saving technologies that cut power consumption and charging time by over 30 per cent as against other smart phones, the company said.
In the US, a congressional panel recommended in October that phone carriers avoid doing business with Huawei or its smaller Chinese rival, ZTE, for fear that its network equipment could contain “back doors” that enable access to communications from outside. The Chinese government rejected the report as false and an effort to block Chinese companies from the US market.
Meanwhile, a report by a private US cybersecurity firm concluded recently that a special unit of China’s military is responsible for sustained cyberespionage against US companies and government agencies. China has denied involvement in the attacks in which massive amounts of data and corporate trade secrets, likely worth hundreds of millions of dollars, were stolen.
“It has not been an easy journey for us,” Huawei’s global brand director, Amy Lou, said Sunday of the company’s quest to become globally recognised and trusted. She called the company “a great consumer brand in the making.
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